CIJ


               South Asian Journal of Management Research (SAJMR)
                                      UGC - CARE Listed Journal

SAJMR

Title : Impact of Visual Merchandising and Store Atmospherics on the Impulsive Buying of Customers in Salem District
Author : Mrs. P. Rajeswari
Research Scholar, Sri Balamurugan Arts and Science College, Sathappadi, Mecheri, Mettur, Salem District, India
Dr. T. Ragunathan
Principal, Sri Balamurugan Arts and Science College, Sathappadi, Mecheri, Mettur, Salem District, India
Journal Title : South Asian Journal of Management Research (SAJMR)
Date : November - 2024
File : Click to Download PDF



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