Title : | An Empirical Study of the Relationship Between Price Dimensions and Private Label Brand Usage. | |
Authors : |
Vipul Patel V.M.Patel Institute of Management, Ganpat University, Ganpat Vidyanagar, Mehsana Gozaria Highway, Mehsana, Gujrat, India. E-mail: vipulpat@gmail.com |
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Journal Title : | South Asian Journal of Management Research (SAJMR) | |
Date : | JAN-2010 | |
File : | Click to Download PDF |