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Title : An Empirical Study of the Relationship Between Price Dimensions and Private Label Brand Usage.
Authors : Vipul Patel
V.M.Patel Institute of Management, Ganpat University, Ganpat Vidyanagar, Mehsana Gozaria Highway, Mehsana, Gujrat, India.
E-mail: vipulpat@gmail.com
Journal Title : South Asian Journal of Management Research (SAJMR)
Date : JAN-2010
File : Click to Download PDF

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